Work > Paradigm Panels

Scope:

  • Brand Identity
  • Brand Naming
  • Logo

Brand Naming, Creation and Logo Design

Paradigm is a new, forward-thinking company that manufactures building components for passive houses. They use advanced robotic machinery to achieve extremely accurate results to make efficient homes. We created a logo design that is sharp and bold. The dynamic look represents the efficiency and logic that Paradigm operates with. The angular, bold lines depict sturdy building components and a trustworthy company. The P makes a good stand alone mark that can be used as the brand develops recognition.